Brüder knew it was time for a change. Time for a rebrand, combining the rebellious spirit of street culture with real Argentinian grilling skills.
With its fifth anniversary coming up, Brüder1906 was ready to stand on its own, and so, the Brüder brand was born. The rebrand covered everything, from the visual identity to menus, social templates and the website. We built a complete brand system that feels bold and stays true to the street spirit that is Brüder. The result? A brand that speaks with attitude, increasing returning customers and bumping revenue by 20%.