A retail space in Maspalomas where local Canarian craft, gourmet products, and a branded clothing line share the same roof. The starting point: a name and an idea… We built the brand from there.
In the Canary Islands, the number “35100” is the postal code for Maspalomas, one of Gran Canaria's most visited areas. Now, it's also the name of a new shop where Canarian craft, gourmet products, and a branded clothing line come together at a level most souvenir brands don't bother reaching. The audience splits between tourists looking for something worth bringing home and locals who take pride in where they're from. Both needed a reason to buy. The brand was built to give them one.
